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Archive for June, 2009

Techtalk, Google Vs Microsoft Bing; the search war begins!

June 29th, 2009

“Decision Engine”, as they prefer to call it, Microsoft has finally hit its search engine, Bing, with a bang. Microsoft’s Bing laced with its design, navigators and technology is typically conceived to offer answers to your problems, while not just indexing everything on the web.

With a massive advertisement on twitter and facebook, Bing to some extent is giving google a tough competition of stealing its ball. However, will it be really wise to boil down that the leader Google INC which has actually kept 60 percent of the search market in its own pocket can really face competition from the nascent bing! Well indeed a mind-boggling issue!
Whether it’s for the design or for the technology, or whether just for the marketing strategy, the fact is Microsoft’s new search engine, Bing is gaining the market share. But still the catch line remains,  “Will it last”!

Lets take a sneak peak what’s there in the Bing!

  • The first thing to note about Bing and Google is that their search results are essentially the identical twins. But Microsoft is smart enough to take its search engine to the beauty classes and the result is a lot smarter and appealing search engine.
  • The Bing homepage changes everyday to feature a prominent full-window photo equipped with roll over icons, offering information about the place featured.
  • When you enter the search engine, click on to the right side of the results to see a “pop-up balloon” which offers you a preview of the page you are about to visit.
  • The well-designed left panel to the left of the search results suggests further specific searches. The left column provides also provides commonsense sub-topics to make your search rather comprehensive.

Changing search engines with just few clicks is no big deal but the success only comes when the browsers assures the search engine with the continued use whilst making it their default setting. Although it’s too early to predict whether Bing can really give google a tough competition yet the early numbers of Internet tourists stopping and taking a quick look of the Bing, are indeed encouraging.

Posted By:admin SEO

Security- the biggest threat on online transaction

June 16th, 2009

Despite there being a deluge of online transaction options like Internet banking and Internet shopping, it is but natural that you should think twice before you go for any such online operation. Several camouflaged sites might take you and your finances for a ride and you will have to bite the dust having exposed your real banking info to fake sites.

Exchange of delicate information, personal or professional, without proper encryption technology or security options can make you or identity vulnerable. Online transactions happen at enormous speed, often much faster than an average credit card or check transaction. Providing personal information on the Internet opens up a hundred and one risks, and taking anticipatory action is an essential part of ensuring online security.

Beware of hackers

Hackers are experts in monitoring, recording and key logging your personal online transactions. This in turn makes way across networks and calls for a number of threats that can pull you down. If you store passwords on your computer, they will be susceptible to security breaches. A computer security hole is capable of opening up the way to password files. Hackers are able to take out this information without the user’s knowledge.

Password protection is important and can be possible in the following ways:

  • Frequently change the password
  • Use unidentifiable keyword combinations
  • Make sure to use combination of numbers, capital and small letters in passwords
  • Symbols can avoid any manipulation just by guessing the code
  • Do not share passwords with anybody else
  • Identify the right website

Know that websites with encryption technology and a Secure Socket Layer are secure and safe. This is indicated by “https” (letter ”s” after the http portion of the URL). Also Microsoft Windows offers an alert that transmits a message verifying whether information over the network is secure. This helps to sort out any dicey websites or services.

Ways to avoid infringement :

  • Potential risks of viruses, worms, and other dangerous threats of data mining and data loss can be averted to a large extent if you are downloading from trusted websites.
  • Make sure all websites that require direct checking and credit card account information exchange have a padlock symbol to guarantee that the site has been given the authority to accept secure information.
  • Use software that protects and encrypts delicate information, such as, user names and passwords, and says whether a site is safe or not.

Following these steps may radically improve your online transaction security.

Posted By:admin Internet Security

Tips to Go green At Work

June 6th, 2009

It is no longer a new concept to go green across all the premises where we tread – be it home or office. From playhouses to pubs, the motto is to cut overuse of energy, water, fuel and waste. From a bigger perspective, it is the nuisance of global warming that has driven this ‘go green’ revolution all over the world and, the workspace, where we probably spend the biggest chunks of our time in today’s busy schedule, needs possibly the greatest attention.

Be it an employee or the employer – anyone would vote for a healthier and relatively more productive workstation with lighter ecological footprint. Far from hiring an MBA or an architect, you can use your own intelligence, creativity, common sense and our valuable tips to run the green machine across the floors:

Optimize energy settings

Set the energy settings of computers and other devices right. It is absolutely must to shut down your computers before leaving for the day as standby mode absorbs power while not in use. Keep the scanners, printers and other peripherals unplugged when they are not needed.

Go digital

Consuming paper means devouring huge amounts of mashed tree pulp, which gets flung into the recycle bin after one or two usages. To avoid such heinous crime of wasting plant pulp when green environment is THE DESIRABLE thing around, try to digitalize all your work in every term. Go for onscreen document review, files on computers emails, instead of paperwork.

Buy the right printer paper

Buy recycled printer paper with the least of chlorine bleaching and a high percentage of post-consumer content. Go for printers and photocopiers, which enable double-sided printing. Reuse package boxes and make use of torn waste paper as packing material.

Make the commute green

Options like carpooling, public transit, walking, or biking, can ease down the strain of traffic gas emission to a certain extent.

Green dress code

Try to pick clothes made with recycled fabric and materials while you buy new ones. Avoid clothes that require dry cleaning, and even if they need it, go for your local “green” dry cleaner.

Use Green Materials

Try to use recycled paper and envelopes, pen and pencils, refillable pens, biodegradable soaps and toilet paper, that have been colored and processed in eco-friendly methods. Also use furniture constructed from recycled materials, incandescent bulbs consuming the least energy and make sure to have good ventilation all throughout.

Posted By:admin Business Strategy